It's not so big that it beeps when it backs up, but it's big. The Big Ass Brick of Soap is modeled after the rough cut, "brick" style of soap used by GIs during the Korean War. At a hefty 10 oz., each Brick of Soap is about 3x the size of common soaps and lasts much, much longer. A portion of proceeds benefits veteran and active duty military. Thank you for your service!